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There’s some software projects that look a lot like hardware and would benefit from crossover learnings. There’s also lots of software projects where the hard part is not building out the code but instead figuring out what to build. A lot of the differences in common practices are due to that, not because software developers are foolish or lazy.

To give concrete examples:

Intel knows what it needs to accomplish in order to win back the top spot. There are tons of challenges to get there, but the end goal is clear. That’s an entirely different kind of problem from Twitter needing to figure how to monitize.



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