I wonder why. Putting confidential data in the hands of some cloud vendor doesn't seem to be an option for any company I know in my country (which is why Jira will die out here).
My hunch is it's somewhat related to the companies who have been using us thus far (other startups, mainly) and also that people are pretty used to it since many of our competitors don't offer a self hosted option.
That being said, maybe it's an interesting way for us to stand out from the crowd.
