Based on my reading of the article, the customer bought the feature. Tesla didn't mean to sell them the feature, but they did. If there's another way of looking at this, I don't personally see it in the article text.
> When the dealer bought the car at auction from Tesla on November 15, it was optioned with both Enhanced Autopilot and Tesla’s confusingly-named Full Self Driving Capability; together, these options totaled $8,000. You can see them right on the Monroney sticker for the car:
To me, that reads as Tesla accidentally selling something that they didn't mean to sell, at a price they didn't mean to offer. But that doesn't change anything from the customer's point of view. The customer/dealer bought the addon package that was advertised by Tesla itself as included with the car.
A company shouldn't be able to sell me a device with features advertised as enabled, and then after the purchase is over retroactively decide, "we didn't mean to do that, so let's just pretend we didn't." What they're doing here is trying to retroactively alter part of the transaction, which is crazy. It's the corporate equivalent of me buying a car for $30,000, and then issuing a chargeback a month later because "that was an accident, I only meant to offer you $22,000. So let's pretend that you accepted that."
Edit: reading more comments, I'm seeing people say that Monroney stickers aren't applicable to used cars? Is the argument that the sticker on the car shouldn't be taken as advertised features? But even then -- wouldn't Tesla be required to tell the dealer what features the car actually had?
> When the dealer bought the car at auction from Tesla on November 15, it was optioned with both Enhanced Autopilot and Tesla’s confusingly-named Full Self Driving Capability; together, these options totaled $8,000. You can see them right on the Monroney sticker for the car:
To me, that reads as Tesla accidentally selling something that they didn't mean to sell, at a price they didn't mean to offer. But that doesn't change anything from the customer's point of view. The customer/dealer bought the addon package that was advertised by Tesla itself as included with the car.
A company shouldn't be able to sell me a device with features advertised as enabled, and then after the purchase is over retroactively decide, "we didn't mean to do that, so let's just pretend we didn't." What they're doing here is trying to retroactively alter part of the transaction, which is crazy. It's the corporate equivalent of me buying a car for $30,000, and then issuing a chargeback a month later because "that was an accident, I only meant to offer you $22,000. So let's pretend that you accepted that."
Edit: reading more comments, I'm seeing people say that Monroney stickers aren't applicable to used cars? Is the argument that the sticker on the car shouldn't be taken as advertised features? But even then -- wouldn't Tesla be required to tell the dealer what features the car actually had?